P R O J E C TGerringong Smash Repairs
S C O P EBranding, Print and Signage
S T R A T E G Y
After 15 years of the same brand, we focused on retention and recognition through key elements in the design.
L O G O D E V E L O P M E N T
We kept the original brand colour, adding new hues and custom shape to illicit movement and create emphasis.
P R I N T
We applied this same thinking and visual to print collateral such as business cards, posters and signage.
C O N S I D E R A T I O N S
Modernisation of the brand meant compatibility with other key players and various, large scale outputs as important factors.